VDG Sports: All Personality, All The Time
Social Media’s Impact on Sports Coverage
Social media made sports news faster, more interactive and more direct. Fans no longer wait for the evening news, and coverage is now a two-way street.
The Uncomfortable Truth About NBA Superstars That ESPN Won’t Tell You
On every sports network, feed and bar you hear the same recycled narratives about NBA superstars. The uncomfortable truth that ESPN will not tell you.
The Moment I Realized Sports Media Was Producing Content for Adverts
A first-person reckoning with the commercial architecture hiding in plain sight. Sports media produces content for advertisers, not for fans, and once you see it you cannot unsee it.
ESPN’s Audience Is at a Multi-Year High. Its Profit Is Not.
The usual version says ESPN is losing its audience because it overpays for rights. Its audience is at a multi-year high. Its profit is not.
Why Traditional Sports Commentary Is Dying
Streaming now makes up nearly half of all TV viewing and YouTube alone hit 14.2%. Why the old studio-desk model of sports commentary is losing, and who is replacing it.
What Happened When I Started Questioning Everything Commentators Say
Stop taking the booth as gospel. How questioning sports commentary makes games better, why fourth down proved the analysts wrong, and three questions to ask during any broadcast.
Relocation Threat: The Negotiation Playbook Every Owner Uses on Cities
When an owner hints that his franchise might leave your city, it is not a crisis, it is a script. The negotiation playbook every owner uses on cities.
The Generational Talent Debate: A Ratings Ploy, Not Genuine Discussion
Ninety minutes into a panel show, you know no more than when you sat down, just angrier. The generational talent debate is a ratings ploy, not a genuine discussion.
The NFL Found Out a Paywall Can Set a Streaming Record — And That’s the Part That Should Worry You
The NFL took a playoff game off free TV, put it behind a paywall, let the stream stumble, and still got a record. That’s a business plan.
Sports Argument Strategies: Winning by Persistence
Most sports arguments are won in the fourth quarter. How to stay persistent without just getting louder: know the facts cold, argue in layers and keep your cool.








